 |
Facebook founder
Mark Zuckerberg waves to the audience during a meeting of the APEC (Asia-Pacific
Economic Cooperation) CEO Summit in Lima, Peru, November 19, 2016. REUTERS/Mariana
Bazo
|
By David Bailey
Facebook Inc,
facing withering criticism for failing to stem a flood of phony news articles
in the run-up to the U.S. presidential election, is taking a series of steps to
weed out hoaxes and other types of false information, chief executive Mark
Zuckerberg said in a Facebook post Friday evening.
Facebook has long
insisted that it is a technology company and not a publisher, and rejects the
idea that it should be held responsible for the content that its users
circulate on the platform. Just after the election, Zuckerberg said the notion
that fake or misleading news on Facebook had helped swing the election to
Donald Trump was a “crazy idea.”
Zuckerberg then
said last Saturday that more than 99 percent of what people see on Facebook is
authentic, calling “only a very small amount” fake news and hoaxes.
But in his Friday
posting Zuckerberg struck a decidedly different tone. He said Facebook has been
working on the issue of misinformation for a long time, calling the problem
complex both technically and philosophically.
“While the
percentage of misinformation is relatively small, we have much more work ahead
on our roadmap,” Zuckerberg said.
He outlined a
series of steps that were already underway, including greater use of automation
to “detect what people will flag as false before they do it themselves.”
He also said
Facebook would make it easier to report false content, work with third-party
verification organizations and journalists on fact-checking efforts, and
explore posting warning labels on content that has been flagged as false. The company
will also try to prevent fake-news providers from making money through its
advertising system, as it had previously announced.
Zuckerberg said
Facebook must be careful not to discourage sharing of opinions or mistakenly
restricting accurate content. “We do not want to be arbiters of truth
ourselves, but instead rely on our community and trusted third parties,” he
said.
Facebook
historically has relied on users to report links as false and share links to
myth-busting sites, including Snopes, to determine if it can confidently
classify stories as misinformation, Zuckerberg said. The service has extensive “community
standards” on what kinds of content are acceptable.
Facebook faced
international outcry earlier this year after it removed an iconic Vietnam War
photo due to nudity, a decision that was later reversed. The thorniest content
issues are decided by a group of top executives at Facebook, and there have
been extensive internal conversations at the company in recent months over
content controversies, pepole familiar with the discussions say.
Among the fake
news reports that circulated ahead of the U.S. election were reports
erroneously alleging Pope Francis had endorsed Trump and that a federal agent
who had been investigating Democratic dandidate Hillary Clinton was found dead.
Memberikan kabar harian terbaru dengan akurat yang terdiri dari informasi berupa Nasional, Ekonomi, Teknologi, Politik, Internasional, Olahraga, Lifestyle, Hiburan, Video, Otomotif.
Jadilah yang pertama berkomentar di bawah ini ConversionConversion EmoticonEmoticon